elboriyorker
08-12-2009, 04:03 PM
A new alliance between hip-hop impresario Dr. Dre, Interscope Chairman Jimmy Iovine, and computer maker Hewlett-Packard aims to save digital music.
No, this is not an attempt to fix the record industry's business woes. The goal is to lift the sound quality of the too-often tinny tunes squeaking out of our ear buds, and it's an ambitious plan nonetheless. HP will release premium-priced laptops, headsets, and software featuring the "Beats by Dr. Dre" brand sometime this fall, music industry sources with knowledge of the offering told CNET News.
In an interview last week, Iovine declined to discuss HP or any other company that may be involved. He confirmed, however, that he and Dr. Dre are part of a plan to reconstruct the entire "digital music ecosystem" from the sound file to the computer and culminating with high-end headsets.
Read More Here (http://news.cnet.com/8301-1023_3-10307894-93.html?tag=nl.e703)
No, this is not an attempt to fix the record industry's business woes. The goal is to lift the sound quality of the too-often tinny tunes squeaking out of our ear buds, and it's an ambitious plan nonetheless. HP will release premium-priced laptops, headsets, and software featuring the "Beats by Dr. Dre" brand sometime this fall, music industry sources with knowledge of the offering told CNET News.
In an interview last week, Iovine declined to discuss HP or any other company that may be involved. He confirmed, however, that he and Dr. Dre are part of a plan to reconstruct the entire "digital music ecosystem" from the sound file to the computer and culminating with high-end headsets.
Read More Here (http://news.cnet.com/8301-1023_3-10307894-93.html?tag=nl.e703)