IKEA’s tiny smartphone bed rewards you for getting better sleep

[phillynews215]

TL;DR

• IKEA is giving away an NFC-enabled miniature bed for your smartphone.
• The smart (and small) bed uses NFC to make sure you don’t pick up your phone before getting seven hours of sleep.
• Users can earn a reward voucher after completing a week’s worth of seven-hour uninterrupted sleep sessions.

If late-night smartphone use is interrupting your sleep, IKEA might have the perfect accessory to help you curb your doomscrolling. Yes, the Scandinavian furniture and home goods retailer is giving away an NFC-enabled phone bed as part of its “Phone Sleep Collection” promotion. It’s based on full-sized IKEA beds, and in classic IKEA fashion, requires self-assembly.

IKEA UAE shared the product concept on YouTube, which is a miniature phone bed with an NFC chip inside (via MacRumors). After downloading the IKEA app on iOS or Android, you’ll get a notification every time you place your phone on the bed. The app will secretly track how long your phone rests on the bed, with the goal being seven hours of rest.




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