[NEWS] Palm hires Apple vet Jeff Zwerner as new SVP of Brand Design

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Palm hires Apple vet Jeff Zwerner as new SVP of Brand Design

by Donald Melanson
It's no secret that Palm has plenty of Apple veterans in its upper ranks (starting right at the top), and it looks like there now may be even more reminiscing about old times going on during lunch breaks, with the company recently announcing that it has hired Jeff Zwerner as its new Senior Vice President of Brand Design. In addition to working at Apple for a stint from 2001 to 2003 as Creative Director for Packaging and earlier from 1995 to 1996 as a Senior Art Director, Zwerner also founded the San Francisco branch of Factor Design, which has done work for Coca-Cola, Gap, GE, Hewlett-Packard, L.L. Bean, Nike, the Walt Disney Company and, yes, Apple.

[GokuSS3]

Well Palm is not messing around no more bring in right people to get themselfs on the map!!!!

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Originally Posted by GokuSS3

Well Palm is not messing around no more bring in right people to get themselfs on the map!!!!

thats for sure and you have to remember that palm got bailed out by the government and gave them funding for one last project which was the pre...... this will help make sure that they dont go down again.... does palm remind anyone else of nintendo and how they always stayed alive off one thing and one thing alone.

[GokuSS3]

Originally Posted by D/\SH

thats for sure and you have to remember that palm got bailed out by the government and gave them funding for one last project which was the pre...... this will help make sure that they dont go down again.... does palm remind anyone else of nintendo and how they always stayed alive off one thing and one thing alone.

HAHA that is for sure now look at Nintendo they struck Gold with the Wii they are number 1 now. I think the Pre is the Start there will be lost more to come like it now.

[PsyChoTk]

while i'm not a pre fan, hopefully they will force M$ and manufacures to step it up.

is it just me or is the keyboard on the pre small like the add on keyboard for the olde nextel motorola i90??

[D/\SH]

Originally Posted by PsyChoTk

while i'm not a pre fan, hopefully they will force M$ and manufacures to step it up.

is it just me or is the keyboard on the pre small like the add on keyboard for the olde nextel motorola i90??

yeah it is pretty small.... jsut picture centro keys that are a little bigger but not much larger and you got the keys... takes getting mad used to but once you got it down not too bad... the only thing that saves it is that they arent hard plastic but have a rubbery feel so they arent hard to push liek they are on the centro.

[Mike20PR]

The pres keyboard isn't that bad guys, ist pretty good once you get used to it I actually type pretty fast on it (like now)

On topic, palm is really doing work and taking it to apple hard lol, hope palm keeps up the great work and keep growing, this is a step in that direction