Google TV’s free channels get a new name: Welcome to FreePlay

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Credit: Edgar Cervantes / Android Authority

• Google is rebranding its free TV channel offerings on Google TV as “FreePlay.”
• The rebranding was initially spotted on the Google TV streamer but is now being expanded to a broader range of Google TV devices.
• Google TV currently offers 150 free channels as part of this FreePlay service.

Google TV has been quietly enhancing its selection of free TV channels, and it seems the company has bigger plans in store for this service. Recently, Google TV has begun rebranding its free channels as “FreePlay.” This new branding was initially spotted on the Google TV streamer last month and is now appearing on more Android TVs.

First reported by 9to5Google, it looks like the “FreePlay” branding is now available on Chromecasts and Android TVs from brands such as TCL and Hisense. Users in the United States, where these free channels are currently offered, should be able to find this new branding under the “Live” tab on their Google TV home screen.




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