Apple’s next big reveal is coming this October: Here’s what to expect

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Credit: Oliver Cragg / Android Authority

• Apple is expected to hold a media event towards the end of October.
• The company will likely announce new iPad models and M4-powered Macs.
• Those interested will be able to watch the livestream on YouTube, Apple’s website, and the Apple TV app.

Now that we’re past the iPhone 16 launch, it’s time to direct our attention to the company’s upcoming release. If the rumors turn out to be accurate, we can expect Apple to hold yet another event in October to unveil fresh iPads and Macs. If you’re wondering what to expect from and how to watch the live keynote, you’ve come to the right place.

When will the Apple event take place?

Last year, the respective Apple event occurred on Monday, October 30. So, while the firm hasn’t officially shared any dates yet, we presume this year’s launch will take place on Monday, October 28. Notably, 2023’s keynote started at 5 PM PT (8 PM ET), which is unusual for Apple events. So, similarly, it’s still unclear if Apple will go for a late keynote this time around or revert to the typical 10 AM PT (1 PM ET) timing.




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